<img height="1" width="1" alt="" style="display:none" src="https://www.facebook.com/tr?id=1457322577899094&amp;ev=PixelInitialized">

4 Concerns your clients have about your MSP – and how to address them

Posted by Poorvi Jhawar on Dec 5, 2018 3:03:09 PM

The MSP industry is unstoppable, with the market size expected to grow to USD $527.84 billion by 2022.  According to the Harvard Business Review, 57% of organizations view IT as an investment that drives innovation and growth. The industry is only a decade old and filled with great and not-so-great providers. The exceptional MSPs are differentiating themselves by giving their customers compelling IT support options. 

Read More

Topics: MSP Success, msp business, General, Business

MSP's role in Business and Digital Transformation

Posted by Poorvi Jhawar on Nov 21, 2018 1:31:25 PM

The word ‘transformation’ is quite loosely used in IT organizations or managed service providers. If you work for one or are have a related service or product you probably hear the word several times a day. For some, transformation is on the verge of becoming a corporate ‘buzz’ word – used and abused. It further confuses people when you talk about transformation instead of promoting a discussion.

Read More

Topics: msp business, MSP Success, Business, General

What is ‘Grow Better’? How does it apply to MSPs?

Posted by Poorvi Jhawar on Oct 15, 2018 2:02:45 PM

Infographic vector created by Dooder - Freepik.com

HubSpot organized their 4th Grow with HubSpot event this October in New Zealand and hundreds of marketers from all industries attended. ‘Grow with Hubspot’ is an annual event where HubSpot explores the changing face of business growth, and covers inbound marketing and sales tactics that can help businesses grow better.

At DeskDirector we follow the Inbound Methodology. We believe that through Inbound Marketing you are not succeeding alone, your customers and employees are succeeding with you. This methodology fits perfectly in the MSP industry - where your success is dependent on the success of your customers.  MSPs can establish a relationship of a trusted technology adviser with its customers by teaching them at every touch point. 

Read More

Topics: MSP Marketing, msp business, MSP Success, Customer Success, Business

MSP Marketing: How to Train Your New Marketing Hire?

Posted by Poorvi Jhawar on Sep 20, 2018 11:39:10 AM

You've just hired a new marketing whiz for your team. The only problem is, they're not familiar with the specific requirements of the MSP space. How do you get them up to scratch quickly and ensure they have the tools they need to flourish?

Read More

Topics: Onboarding, MSP Marketing, General, Business, MSP Success, msp business, elearning

New Zealand ConnectWise User Group Highlights (2018)

Posted by Poorvi Jhawar on Sep 14, 2018 11:18:46 AM

ConnectWise organized their User Group event in Auckland, New Zealand sponsored by Webroot. Few members of the DeskDirector, (also a ConnectWise Partner)  had the opportunity to attend the event and speak with the leading MSPs in the country. The theme surrounding the event was Sales and Marketing, a pressing issue for most MSPs. If you missed this prestigious event, we have some highlights for you.

Read More

Topics: ConnectWise, msp business, MSP Marketing, General, Business

MSP Marketing : What is the Hiring Process for an MSP Marketer?

Posted by Poorvi Jhawar on Sep 6, 2018 9:08:35 AM

MSPs are slowly but surely realizing the pressing need for marketing. Once you decide on hiring someone for your MSP Marketing team, there is a different hurdle that awaits.

Read More

Topics: MSP Marketing, msp business, Business, Customer Success, Service Level Agreement

August Product Update: Getting the Most Out of DeskDirector

Posted by Irina Kavchik on Aug 30, 2018 5:11:34 PM

All your customers have different needs and require different levels of service. To create great customer experiences for them you need to customize your services to fit their specific needs. 

Read More

Topics: MSP Marketing, msp business, Business, Customer Success, Service Level Agreement

MSP Marketing : 5 Tips to Gain Trust from Your Prospects

Posted by Poorvi Jhawar on Aug 23, 2018 12:24:00 PM

MSP Marketing can be a tricky affair! It tends to be tough because you need to gain trust through your marketing efforts evenbefore there has been a sales meeting. The services or products you sell are an investment for your future customers.Thus, they want to be entirely sure that they can trust their potential managed service provider.

Read More

Topics: MSP Marketing, msp business, Business, Customer Success, Service Level Agreement

Our New & Improved Onboarding Process is on the Go!

Posted by Irina Kavchik on Jun 25, 2018 3:52:55 PM

For years we offered one-to-one onboarding/implementation calls to every new customer. Later we would also customize it for each MSP specifically based on the knowledge they already acquired from our knowledge base materials.

Read More

Topics: Business, Support, Customer Success, Onboarding, msp business, msp tools

Desktop vs Web: How to Successfully Introduce DD Portal to Your Customers

Posted by Irina Kavchik on Jan 24, 2018 10:12:29 AM

Often MSPs overlook the importance of successfully introducing new software to their customers. In this article, we want to give you some tips on how to choose between desktop and web version when introducing DD Portal to your customers.

Read More

Topics: Business, MSP Success, msp business, DD Portal